Sponsorship 2026 Add-Ons
Sponsorship 2026 Add-Ons
Go beyond the booth. Own the experiences attendees remember and the visibility that follows.
Position your brand at the center of the experiences attendees talk about, share, and remember. Each opportunity creates a distinctive brand touchpoint that increases visibility, drives booth engagement, and strengthens brand recall long after Unleashed concludes.
Be seen beyond the booth Own high-impact spaces the expo floor can't reach.
Own the moment Shape the experiences attendees remember.
Drive impact & recall Attract attendees; leave a lasting impression
01.
Signature Events
The social moments of the week – the nights and afternoons guests plan their trip around.
Tuesday Night F1 Pool Party
Own one of three exclusive zones at the fastest night of Unleashed — Fan Zone, Paddock Club, or Constructors Club
Appreciation Night - Universal Studios
Light up Unleashed's headline evening at an exclusive event at Universal Studios
Host A Customer Dinner
Network in a relaxed atmosphere at a customer dinner in your name
IFS Fun Run
Start the day out front - brand the Wednesday morning fun run
Host a Private Lunch
Invite your ideal guests to a private lunch - browse attendees via the app 4 weeks before the event
02.
On-site Experiences
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Branded Coach
Turn every transfer into a moving billboard - your brand across Orlando
Ice Cream Coolers
Your branded coolers on the expo floor by day, poolside by night - a guest favourite (Tuesday only)
Expo Water Stations
Own the refill moment - branded hydration stations working for you every day
Coffee Barista
Fuel the floor - a branded barista cart that becomes the expo's meeting spot
Activation Spaces
Bring your brand to life - a dedicated activation zone in the exhibition hall
03.
Premium & Venue Branding
Private spaces and architectural-scale branding that command attention across the venue.
Semi-Private Meeting Space
A space of your own, steps from the action - meetings in the Marriott rotunda
Column Wraps
Command the concourse - full-height column wraps across the busiest routes.
